After 13 years, how is Uber still not turning a profit?
Posted May 18, 2022 6:07 am.
In today’s Big Story podcast, the secret to Uber’s success was always supposed to be scale. The company subsidized rides and drivers, operating at a loss on each ride, as it grew into what is now a global behemoth. At that point, with a huge chunk of the market secured, the profits would naturally follow.
Uber is now as dominant in its sector as any company could hope for. It has scale to rival the world’s biggest companies and it’s posting losses. Big losses. What happened here? And what does it say about the future of the app?
GUEST: Alison Griswold, London-based journalist, author of Oversharing
You can subscribe to The Big Story podcast on Apple Podcasts, Google and Spotify.
You can also find it at thebigstorypodcast.ca.
